Email Marketing Specialist

About Deveillance

At Deveillance, we are at the forefront of harnessing the power of AI and Open Source Intelligence (OSINT) to deliver unparalleled business and sales intelligence. We believe that in the vast expanse of the digital realm, the key to meaningful business decision-making lies in accurate, timely, and actionable intelligence.

Role Overview

The Email Marketing Specialist at Deveillance is responsible for crafting and executing our email marketing strategy. The ideal candidate will combine their knowledge of digital marketing techniques with their proficiency in email platforms to nurture leads, engage with our audience, and drive results.

Key Responsibilities

• Campaign Management: Design, implement, and scale automated email marketing campaigns to nurture leads and convert them into paying customers.
• Segmentation: Develop and manage segmented email lists for targeted outreach based on demographics, behavior, and purchase history.
• Content Creation: Write compelling email copy, design visually engaging templates, and create A/B tests to determine the best performance.
• Analytics and Reporting: Monitor campaign performance and metrics, including open rates, click-through rates, and conversions, to continuously optimize for better results.
• Integration: Work with CRM and other marketing tools to ensure smooth data integrations for advanced personalization.
• List Management: Oversee the growth of our email list, ensuring cleanliness and compliance with global email regulations.
• Deliverability: Monitor and manage email deliverability, ensuring our communications reach the inbox and adhere to best practices.
• Trends and Best Practices: Stay updated with the latest trends in email marketing, suggesting and implementing new ideas to improve our email strategy.
• Collaboration: Work closely with other teams (sales and services) to ensure alignment and cohesion in our brand messaging.
• Continuous Learning: Attend training and workshops as needed to stay updated with the latest email marketing tools and strategies.

Requirements

• 2-3 years of experience in email marketing or digital marketing roles
• Proficient in major email marketing platforms
• Strong analytical skills, with experience in tracking and optimizing performance metrics
• Excellent written communication and copywriting skills
• Knowledge of email best practices, including segmentation, responsive design, and deliverability
• Familiarity with GDPR, CAN-SPAM, and other email compliance regulations

What We Offer

• A collaborative, innovative, and remote-friendly working environment
• Opportunities for growth and advancement within the company
• Flexible working hours and part-time working options
• Competitive salary and benefits

Work from Anywhere

At Deveillance, we understand that great talent can be found across every corner of the globe, and we wholeheartedly embrace the remote work revolution. We've cultivated an environment where you can deliver your best work, irrespective of your geographical location. Our "Work from Anywhere" policy ensures you have the flexibility to balance your professional commitments with personal pursuits, fostering creativity, diversity of thought, and a sense of ownership. Whether you're nestled in a bustling urban center or surrounded by nature's tranquility, with Deveillance, you have the freedom to define your ideal workspace and thrive within it.

Ready to Apply?

Interested candidates are invited to submit their CV and any relevant portfolio to our HR department at [email protected].